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LONDON (Reuters) - Forty years after feminists threatened to burn their bras, British women have won another battle in the fight for equality.

Asda, Britain's second-biggest food retailer and owned by U.S. giant Wal-Mart, says it will no longer charge women more for bigger bras in its George fashion range.

"We're putting an end once and for all to one of the last prejudices -- that of the bigger-busted woman," said brand director Fiona Lambert in a statement.

"From now on, all bras at George will be exactly the same price from A cup through to F cup."

Come on Brits.... chime in (. .)

uummm...what happens if they're FF?

And to think there are those that believe our society is not progressing...

don't take that as a hint that I am....lol....only a B here...lol

I'm going to save sooooo much money!!!

I didn't think higher prices for bigger sizes was a gender issue, as much as a profit issue.
More material to make bigger clothing equals more cost.
Most department stores that I am aware of charge higher prices for larger sizes. The "Plus Size" section is always higher priced than the "juniors" section for the same apparel.
More material = more cost.
It never ceases to amaze me how we can turn darn near any issue into something about someone's oppression.

They pay for bigger boobs, whats the" Big" deal

Well, if it's any consolation...I have to pay double for my extra large cup jock strap.

And I would save money

< 100

Not meaning to be flippant about oppression, but oppression equals higher expenses; after all, more has to go into means of oppressing people than simply allowing everyone not to be oppressed, right...and who should pay for the means to oppress others than the oppressed; it's their own fault that they need to be oppressed. Can you follow the oppressor's convoluted logic... this was the kind of thinking/ justification I used to hear about detention and so called POW camps...especially in Central America during the CIA's wars for control there.

Now that's what I call progress.....

at least things are looking up (. .)

Maybe a honey-B

or Bit-O-Honey? (U.S. candy)

Yep....

(. ) ( .) <---------- does this help?

FROM THE MAGNA CARTA TO THIS, WE AS A CIVILIZATION ARE PROGRESSING, NOW IF ONLY I COULD BE KING, THINGS WOULD REALLY CHANGE!!!!
BE WELL,

JOHN

What the......

Is it not enough that we flat-chested chicks have to stand down when big hootered women enter the room, now we have to pay for the extra materials (not to mention space age technology) that is spent on containing Big Boobies......

What is this world coming to and when will flat chicks get a break!!??!!

My last ex, didn't have big boobs, and it wasn't a problem for me..