The Martha Rules: 10 Essentials for Achieving Success as You Start, Build, or Manage a Business Martha Stewart Book
by Martha Stewart

Book Comments & Discussion

UnknownJun 2010

About this title: In this guide for apprentice entrepreneurs, billionaire CEO Martha Stewart offers 10 practical rules to getting it right. The rules are designed to identify and elicit each person's individual sense of entrepreneurship and to direct energies and skills toward an optimum outcome. The Martha Rules can be applied, mutatis mutandis, to businesses of any size. To accompany the rules, Stewart provides a wealth of knowledge and experience in anecdotes about herself and others, as she tells how she runs her own hugely successful company, Martha Stewart Living Omnimedia. The common wisdom is that 80%...

Post Comment - Let others know what you think about this book

Storyline

Martha Stewart is an undeniable force in the business world. One of the world's greatest entrepreneurs, she turned her personal passion into Martha Stewart Living Omnimedia, a billion dollar business. This Fall she's breaking new ground with two television shows from NBC—her reality show The Apprentice: Martha Stewart and her daytime syndicated show Martha—as well as a radio program on Sirius satellite radio which will provide daily round-the-clock how-to content. What's her secret for success?

Now, for the first time, Martha Stewart shares her business knowledge and advice in this handbook for success. Tapping into her years of experience in building a thriving business, Martha will help readers identify their own entrepreneurial voice and channel their skills and passions into a successful business venture. Her advice and insight is applicable to anyone who is about to start or expand a venture of any size, whether it is a business or philanthropic endeavor, but also to individuals who want to apply the entrepreneurial spirit to a job or corporation to increase innovation and maintain a competitive edge.
Featuring Martha's top principles for success, as well as stories and anecdotes from her own experiences, Martha's Rules is sure to appeal to business readers, fans, and anyone who admires her for her style, taste, and great advice—and who have great business ideas of their own!