Mello Yello is a caffeinated, citrus-flavored soft drink produced and distributed by the Coca-Cola Company. It was introduced in 1979 to compete with PepsiCo's Mountain Dew. There have been three flavored variants of Mello Yello. Mello Yello Cherry was released in response to Mountain Dew Code Red. The other two variants were peach-flavored Mello Yello Afterglow, and Mello Yello Melon. All three were only available for a limited time. While Mello Yello is greatly outsold by Mountain Dew, the product nonetheless allows Coca-Cola to have a presence in the citrus soft drink market segment. A low calorie version, called Diet Mello Yello, also exists in select markets.
gtbulldog2: Mello Yello is a caffeinated, citrus-flavored soft drink produced and distributed by the Coca-Cola Company. It was introduced in 1979 to compete with PepsiCo's Mountain Dew. There have been three flavored variants of Mello Yello. Mello Yello Cherry was released in response to Mountain Dew Code Red. The other two variants were peach-flavored Mello Yello Afterglow, and Mello Yello Melon. All three were only available for a limited time. While Mello Yello is greatly outsold by Mountain Dew, the product nonetheless allows Coca-Cola to have a presence in the citrus soft drink market segment. A low calorie version, called Diet Mello Yello, also exists in select markets.
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