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Finally, let's have some fun and look at the uber-important "hemline theory." According to this theory, the length of women's skirts gives an indication of which way the market will go. Before you worry that I'm serious about this, let me tell you I'm not, but there are legitimate indicators that haven't had quite the same success rate as the hemline theory!
In the 1920s and 1960s, hemlines were at highs (relative to the times) at the same time the stock market was booming. In the 1930s and 1940s, women practically tripped over their lengthy skirts, while the market was tripping over itself, as well. Miniskirts were also the rage in the mid-1980s, but around October, many popular designers decided miniskirts looked silly (especially for working women). I'm sure most of you remember the Crash of 1987 in October. So what's the trend today? Short skirts are in … fashion for thought.
June 2, 2008
(by Liz Ann Sonders, Senior Vice President, Chief Investment Strategist, Charles Schwab & Co,Inc.)
Viva Minis