Master Card- Priceless

Master Card in recent years had a very touching ad campaign that they called "Priceless".

A dozen roses- $19.95

A diamond ring- $2,300

The answer "yes"- priceless

One of my friends is always on the lookout for an easy dollar. He suggested one time that we think of some "priceless" ads that would appeal to the cowboy crowd. Then we could seel them to Master Card and retire. Here's what we came up with:

A brand new super-cab dually with a three horse slant trailer-$54,640
Two trained Quarter Horses- $29,905
1 Team Penning buckle- Priceless

A 4 year old registered purebred Black Angus cow- $4,500
Nine months feed and upkeep- $295
A healthy full-term bull calf sired by your neighbor's wanderin' Corriente-holstein-cross bull named Elvis- Priceless

-Or-

A set of Crockett spurs- $139
A bull rope- $65
A broken arm- priceless

-Or-

A sucessful Cesarean section on a mama cow- $190
A 110 pound- $400
A missing pair of forceps-priceless

-Or-

A complete set of hoseshoeing tools including anvil-$680
Book on how to shoe horses- $9.95
A horse wholeaves tracks like the intersection of a drill team's figure eight- priceless

-Or-

A pair of Paul Bond boots-$600
A Stetson hat- $325
A 2 1/2 pound wood bolo tie handmade by your retired father-in-law- priceless

-Or-

15 years of doing without,
Working 16 hour days and reinvest5ing- $901,650
A ranch, a cowherd, a family- $3,650,720
An endangered mollusk discovered in the one bog you left for the ducks- priceless

-Or-

4 years of fun and playing around in college- $40,000
6 years of barrel racing, horse raising and farriery-$296
Marrying a man with a good job and a Master Card- Priceless